This year Weil's one of the first to really dig into optical tracking data, technology which shows where the different players are on the court, with powerful implications.
He found that open shots are way better than other shots. Video of his presentation just became available, so now you can watch for yourself:
Source: http://espn.go.com/blog/truehoop/post/_/id/26648/optical-tracking-data-and-the-power-of-being-open
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