Filed under: Minivan/Van, Audi, Motorcycle, UK, Luxury
Autocar says they have spoken to Audi sales and marketing chief Peter Schwarzenbauer who admits his company may soon enter the MPV market (pronounced "minivan" here in the U.S.) market. Of course, with Audi that means a premium minivan with as many as seven seats.
Schwarzenbauer tells Autocar that the brand's target is sportier - think more Ford S-Max than Honda Odyssey. That makes some sense, as Ford claims many premium brand offerings have been traded in on its rakish European S-Max.
Schwarzenbauer also let slip that as new owners of Ducati, Audi will soon introduce its own two-wheeled vehicle. The exec didn't give any indication if it would be a motorcycle or (like the concepts by Mini, Smart and BMW) a scooter. But he says there would never be a "Ducati wearing an Audi badge," characterizing the vehicle as a "future mobility solution. Thus, Autocar predicts the new vehicle will be a scooter of some sort.
Audi mulling sporty new people carrier and... a scooter?! originally appeared on Autoblog on Tue, 17 Jul 2012 08:00:00 EST. Please see our terms for use of feeds.
Permalink | Email this | CommentsSource: http://www.autoblog.com/2012/07/17/audi-mulling-sporty-new-people-carrier-and-a-scooter/
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